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SAGE Publications Ltd · United Kingdom
Aims & Scope✦ Inferred from recent articles
This journal publishes research on financial markets, banking, and consumer behavior. Articles investigate topics such as green banking practices, fintech adoption, financial literacy, cryptocurrency markets, self-service technologies, small finance banks, counterfeit consumption, climate-related financial risks, cause-related marketing, behavioral finance, investor herding mentality, tourism, oil price shocks, souvenir purchases, shadow banking, e-wallet technology, goods and service tax, prospect theory, exchange-traded funds, intellectual investment, anthropomorphic advertising, corporate social responsibility, and market connectedness. The research often involves empirical analysis using various statistical and econometric models, with a focus on emerging markets, particularly India.
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