The Journal of Historical Research in Marketing examines historical marketing strategies and their impact across various industries and cultural contexts. It analyzes how products, brands, and concepts like beauty, fashion, and even nuclear energy have been marketed and perceived over time. The journal also explores the interplay of advertising, consumer psychology, cultural ideals, and societal changes in shaping marketing practices.
Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.
Publication & Citation Trend
Articles published
Times cited
2019
2020
2021
2022
2023
2024
2025
2026
Source: OpenAlex · Note: citations accumulate over time so older years appear higher
SJR Quartile by Discipline
Scimago ranks this journal separately in each subject category — its quartile can differ by discipline.
MarketingQ3
Subject Classification
Web of Science Categories
Business
Scopus Categories
Marketing
Research Topics (OpenAlex)
Consumer Behavior in Brand Consumption and IdentificationWine Industry and TourismAmerican History and CultureFashion and Cultural TextilesManagement and Marketing EducationArt History and Market AnalysisManagement Theory and PracticeManagement and Organizational StudiesCulinary Culture and TourismMedia, Gender, and Advertising