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تحقیقات بازار یابی نوین

University of Isfahan · Iran, Islamic Republic of · Est. 2011

ISSN2228-7744

✓ DOAJ✓ Open Access

/ 100

High Risk

Score Breakdown

✓ DOAJ Verified+15

Total15

H-Index

Total Works

Total Citations

2yr Mean Citedness

0.00

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Aims & Scope✦ Inferred from recent articles

This journal focuses on marketing research, exploring various aspects of consumer behavior, brand management, and marketing strategies. It investigates topics such as brand equity, customer satisfaction, service quality, and the impact of digital marketing and social media on consumer engagement and purchasing decisions. The journal also examines new product diffusion, green marketing, and the effectiveness of marketing mix elements.

AI-summarised from recent articles · verify on publisher page →

General Information

Country / RegionIran, Islamic Republic of

Primary LanguagePersian

1st Year Published2011

Status⚠️ Inactive

Total Publications74

Publisher OrgInstitute of Electrical and Electronics Engineers

OA Since2010

Visit Journal Website

Submission Info

Peer ReviewDouble anonymous peer review

Review Time—

Acceptance Rate—

OA LicenseCC BY-NC

OA Rate—

Ethics & Quality

COPE Member✗ No

OASPA Member✗ No

Not on Predatory Lists✓ Yes

Think.Check.Submit Compliance

thinkchecksubmit.org

8/12 · 67%

✅

Do you know the journal / publisher?

University of Isfahan

✅

Does the journal have a website?

✓ Linked

✅

Is the ISSN verified?

2228-7744

✅

Indexed in a trusted database?

DOAJ

✅

Peer review process documented?

Double anonymous peer review

❌

Follows ethical publishing standards (COPE)?

N/A

❌

APC fees clearly disclosed?

N/A

✅

Not on predatory/blacklists?

✓ Clean

❌

Long-term digital preservation?

N/A

❌

Plagiarism detection in place?

N/A

✅

Listed in DOAJ (verified OA)?

DOAJ verified

✅

Primary language documented?

Persian

Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.

Subject Classification

Research Topics (OpenAlex)

Legal and Regulatory AnalysisLinguistic, Cultural, and Literary StudiesMilitary Technology and StrategiesTechnology Adoption and User BehaviourCustomer Service Quality and LoyaltyDigital Marketing and Social MediaGlobal Trade and CompetitivenessBusiness and Economic DevelopmentOrganizational Leadership and Management StrategiesSecurities Regulation and Market Practices