The Journal of Advertising Education focuses on pedagogical approaches and curriculum development within advertising programs. It examines how to best prepare students for the evolving advertising industry, particularly in areas such as media planning, digital advertising, and creative strategy. The journal addresses the integration of new technologies like Artificial Intelligence (AI) and big data into educational frameworks, alongside the importance of soft skills, cultural awareness, and experiential learning.
Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.
Publication & Citation Trend
Articles published
Times cited
2019
2020
2021
2022
2023
2024
2025
2026
Source: OpenAlex · Note: citations accumulate over time so older years appear higher
SJR Quartile by Discipline
Scimago ranks this journal separately in each subject category — its quartile can differ by discipline.
CommunicationQ3
EducationQ3
MarketingQ3
Subject Classification
Scopus Categories
CommunicationMarketingEducation
Research Topics (OpenAlex)
Management and Marketing EducationMarketing and Advertising StrategiesBusiness Law and EthicsConsumer Behavior in Brand Consumption and IdentificationAccounting Education and CareersDiverse Scientific and Economic StudiesCreativity in Education and NeuroscienceDigital Marketing and Social MediaHuman auditory perception and evaluationEducational Robotics and Engineering