This journal focuses on business-to-business (B2B) marketing and management. It examines how companies develop and manage relationships, including aspects of digital servitization, sustainability, and the role of artificial intelligence in service recovery. The journal also explores network governance, sales strategies, and the impact of regulations on B2B roles.
Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.
Publication & Citation Trend
Articles published
Times cited
2019
2020
2021
2022
2023
2024
2025
2026
Source: OpenAlex · Note: citations accumulate over time so older years appear higher
SJR Quartile by Discipline
Scimago ranks this journal separately in each subject category — its quartile can differ by discipline.
MarketingQ1
Subject Classification
Web of Science Categories
BusinessManagement
Scopus Categories
Marketing
Research Topics (OpenAlex)
Customer Service Quality and LoyaltyInnovation and Knowledge ManagementBusiness Strategy and InnovationService and Product InnovationDigital Marketing and Social Media