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Qualitative Market Research

Emerald Group Publishing Ltd. · United Kingdom · Est. 1998

ISSN1352-2752eISSN1758-7646

SJR Q2✓ WOS ESCI✓ Scopus / SJR

Impact Factor & Quartile · Web of Science (JCR)

✓ Indexed in the Web of Science Core Collection (ESCI) — Clarivate publishes an official Journal Impact Factor and JCR quartile for this journal.

Find the journal’s official page ↗Open the official JCR record on Clarivate ↗

The Impact Factor & JCR quartile are licensed by Clarivate — we link you to the official source instead of reprinting a number that can go out of date. Open metrics below: SCImago Q2. Source: Clarivate Journal Citation Reports.

📊 Standing in its field

Where this journal ranks among others in the same subject area.

SJR · Scopus

Top 50% in field

Clarivate’s JCR quartile is a separate ranking and may differ

SJR Scorei

0.88

H-Indexi

SNIPi

0.779

Total Worksi

934

Total Citationsi

45,363

2yr Mean Citednessi

4.23

Open Impact Factor alternative

Aims & Scope

Subject areas: Business; Marketing.

General Information

Country / RegionUnited Kingdom

Primary LanguageEnglish

1st Year Published1998

Annual Volume~ 39 articles / year

StatusActive (last: 2026)

Total Publications934

Publisher OrgEmerald Publishing Limited

Submission Info

Peer Review—

OA License—

OA Rate—

Ethics & Quality

COPE Member✗ No

OASPA Member✗ No

Not on Predatory Lists✓ Yes

Think.Check.Submit Compliance

thinkchecksubmit.org

5/11 · 45%

✅

Do you know the journal / publisher?

Emerald Group Publishing Ltd.

❌

Does the journal have a website?

No URL

✅

Is the ISSN verified?

1352-2752 / 1758-7646

✅

Indexed in a trusted database?

WoS, Scopus

❌

Peer review process documented?

N/A

❌

Follows ethical publishing standards (COPE)?

N/A

✅

Not on predatory/blacklists?

✓ Clean

❌

Long-term digital preservation?

N/A

❌

Plagiarism detection in place?

N/A

❌

Listed in DOAJ (verified OA)?

N/A

✅

Primary language documented?

English

A twelfth criterion — whether APC fees are clearly disclosed — is not scored here; it is left out of the total rather than counted as a failure. Publication charges appear in the metrics card above.

Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.

Publication & Citation Trend

Articles published

Citations received

834

2019

1.1k

2020

240

2021

599

2022

355

2023

428

2024

2025

2026

Source: OpenAlex · Each year’s green bar = citations earned by that year’s papers, counted to date — so recent years look lower simply because their papers haven’t had time to be cited yet.

SJR Quartile by Discipline

Scimago ranks this journal separately in each subject category — its quartile can differ by discipline.

MarketingQ2

Subject Classification

Web of Science Categories

Business

Scopus Categories

Marketing

Research Topics (OpenAlex)

Consumer Behavior in Brand Consumption and IdentificationDigital Marketing and Social MediaCustomer Service Quality and LoyaltyConsumer Retail Behavior StudiesCorporate Identity and ReputationCulinary Culture and TourismMedia, Gender, and AdvertisingWine Industry and TourismEntrepreneurship Studies and InfluencesTechnology Adoption and User Behaviour

Frequently asked questions about Qualitative Market Research

Is Qualitative Market Research a predatory journal?

PubScope has no integrity flags on record for Qualitative Market Research: it is indexed in Web of Science, Scopus, and is not on DOAJ's withdrawn list. Indexing is a transparency signal, not a guarantee — always confirm fit and policies before submitting.

What is the impact factor of Qualitative Market Research?

Qualitative Market Research is indexed in the Web of Science Core Collection, so Clarivate publishes an official Journal Impact Factor for it (since the 2023 Journal Citation Reports, every Core Collection journal — including Arts & Humanities and Emerging Sources titles — receives one). PubScope links to Clarivate's official source rather than reprinting the number, which can be out of date. Its open 2-year mean citedness is 4.23.

Is Qualitative Market Research indexed in Scopus and Web of Science?

Qualitative Market Research is indexed in Web of Science, Scopus.

What is the aims and scope of Qualitative Market Research?