Social Marketing Quarterly publishes research on social marketing interventions aimed at behavior change across various domains, including public health, environmental sustainability, and social issues. The journal explores theoretical frameworks, practical applications, and the effectiveness of marketing mix strategies in addressing societal challenges. It also examines the role of cultural contexts, individual values, and communication in shaping behavior.
Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.
Publication & Citation Trend
Articles published
Times cited
2019
2020
2021
2022
2023
2024
2025
2026
Source: OpenAlex · Note: citations accumulate over time so older years appear higher
SJR Quartile by Discipline
Scimago ranks this journal separately in each subject category — its quartile can differ by discipline.
Economics and EconometricsQ2
MarketingQ2
Subject Classification
Web of Science Categories
Business
Scopus Categories
Economics and EconometricsMarketing
Research Topics (OpenAlex)
Service and Product InnovationConsumer Behavior in Brand Consumption and IdentificationBehavioral Health and InterventionsDigital Marketing and Social MediaEnvironmental Education and SustainabilityEnvironmental Sustainability in BusinessInnovation and Socioeconomic DevelopmentCommunity Health and DevelopmentHuman auditory perception and evaluationDiverse Scientific and Economic Studies