This journal publishes research on consumer behavior, marketing strategies, and the impact of technology on consumption. Articles explore topics such as the influence of artificial intelligence and large language models on academic writing and sentiment analysis, the role of aesthetics and design in luxury and sustainable consumption, and the effects of social media and digital devices on financial decisions and prosocial behaviors. The journal also examines pricing effects, volunteer engagement, and loyalty in digital product markets.
Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.
Publication & Citation Trend
Articles published
Times cited
2019
2020
2021
2022
2023
2024
2025
2026
Source: OpenAlex · Note: citations accumulate over time so older years appear higher
SJR Quartile by Discipline
Scimago ranks this journal separately in each subject category — its quartile can differ by discipline.
Business and International ManagementQ1
Economics and EconometricsQ1
MarketingQ1
Subject Classification
Web of Science Categories
Business
Scopus Categories
Economics and EconometricsBusiness and International ManagementMarketing
Research Topics (OpenAlex)
Consumer Market Behavior and PricingConsumer Behavior in Brand Consumption and IdentificationDecision-Making and Behavioral EconomicsDigital Marketing and Social MediaCustomer Service Quality and Loyalty