Journal of Digital and Social Media Marketing
Henry Stewart Publications · United Kingdom · Est. 2013
Aims & Scope✦ Inferred from recent articles
The Journal of Digital and Social Media Marketing focuses on the strategic application of digital and social media in marketing. It examines topics such as virtual influencers, collaborative posts, marketing attribution and incrementality, creative-led marketing strategies, and the use of social media for competitive intelligence. The journal also explores consumer behaviour, including the impact of emotions, personalization, and segmentation, as well as the effectiveness of various digital marketing tools and techniques like neuromarketing, marketing automation, and SEO.
AI-summarised from recent articles · verify on publisher page →
General Information
Submission Info
Ethics & Quality
Think.Check.Submit Compliance
Based on the Think.Check.Submit framework by DOAJ, COPE & OASPA. All data from verified open sources.
Publication & Citation Trend
Source: OpenAlex · Note: citations accumulate over time so older years appear higher
SJR Quartile by Discipline
Scimago ranks this journal separately in each subject category — its quartile can differ by discipline.
Subject Classification
Scopus Categories
Research Topics (OpenAlex)
You May Also Like
See all →Data updated: 2026-05-22 · Sources: SJR, DOAJ, OpenAlex, WoS, Crossref